- Workplace
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Think about it, more tea is drunk at work than anywhere else outside the home. Whether it’s a quick stop at the office canteen, or a pot for the board meeting, it’s important to offer a range of teas for every occasion. Employees will always go for a brand they can trust, with many open to trying new taste experiences - so it’s a great opportunity to serve Lipton and its great-tasting range, from relaxing Camomile to a pick-me-up peppermint tea.
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Black Tea |
Speciality |
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Vending |
Standard tea bag |
String and tag |
Envelope |
Loose |
On the go |
String and tag |
Envelope |
| BOH/Factory Floor |
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| Reception |
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| Office |
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| Restaurant |
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| Deli Bar |
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| Meeting/Conference Rooms |
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| Director dining |
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- Education/Universities
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From staff rooms to conference halls to university cafes, serving branded, quality tea will help to reassure customers of the quality being served within your outlet. What’s more, as an ethically aware sector, lecturers and students will demand their tea meets their own lifestyle choices. By displaying the Rainforest Alliance Certified™ seal, you can offer the reassurance of ethically sourced tea – meaning they may be more likely to choose tea over other beverages.
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Black Tea |
Speciality |
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Vending |
Standard tea bag |
String and tag |
Envelope |
Loose |
On the go |
String and tag |
Envelope |
| Reception |
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| Corridor |
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| Office/Staff Room |
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| Restaurant |
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| Deli Bar |
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- Restaurant
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Consumers are much more likely to try new taste experiences out-of-home, especially in a restaurant. For too long coffee has been regarded as the after-dinner beverage of choice, yet tea can be a tastier and more beneficial option. Take Lipton peppermint tea for instance – it’s the perfect post-dinner drink as it actually aids digestion. By introducing our speciality teas alongside PG tips, you can create the perfect tea offering.
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Black Tea |
Speciality |
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Vending |
Standard tea bag |
String and tag |
Envelope |
Loose |
On the go |
String and tag |
Envelope |
| Quick Serve/Self Serve |
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- Café
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Much like restaurant-goers, people visiting cafés are more likely to try new taste experiences out-of-home, like Lipton speciality teas. At the same time consumers want a brand they can trust and a good quality cuppa. Nearly 50% of tea drinkers are willing to pay as much for tea out-of-home as for coffee* – if it’s served right. Get the range of tea you offer and the service right, and you can look forward to happy customers and a healthy profit.
*Omnibus July 2007
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Black Tea |
Speciality |
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Vending |
Standard tea bag |
String and tag |
Envelope |
Loose |
On the go |
String and tag |
Envelope |
| Quick Serve/Self Serve |
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| Full Service |
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- Hotels
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Whether it’s the first cuppa of the day from the comfort of a hotel room, at breakfast in the dining room, or a business lunch in the conference centre, our reputable tea range comes in individually sealed envelopes – making it the perfect choice for hoteliers across the country. By using brands synonymous with quality, sustainability and taste – including the nation’s favourite tea* – you can create a home away from home for those on their travels.
*Based on IRI Retail Value Sales, 52 w/e 21 Feb 2010
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Black Tea |
Speciality |
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Vending |
Standard tea bag |
String and tag |
Envelope |
Loose |
On the go |
String and tag |
Envelope |
| In Room |
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| Restaurant |
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| Breakfast |
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| Café/Bar |
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| BOH |
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- Healthcare
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Home comforts are needed more than ever when at hospital or at a care home and tea can provide this. Whether it's from a vending machine or an on-site restaurant, staff, patients and visitors all deserve a perfect cuppa. From PG tips – the nation’s favourite tea* – to Lipton speciality teas, if it’s served properly customers are more likely to choose tea above any other drink.
*Based on IRI Retail Value Sales, 52 w/e 21 Feb 2010
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Black Tea |
Speciality |
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Vending |
Standard tea bag |
String and tag |
Envelope |
Loose |
On the go |
String and tag |
Envelope |
| Patient Feeding |
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| Staff/Visitor Restaurant/Café |
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| Waiting Rooms |
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- Travel and Leisure
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Whether it's offering PG2GO for people on the move, or Lipton speciality tea for hospitality, our tea offering is instantly recognisable and has a reputation for quality. Nearly 50% of tea drinkers are willing to pay as much for tea out-of-home as for coffee* - if it's served right. With more people willing to experiment with different types of tea out-of-home, perfecting your tea offering will help you tap into this experimental market.
*Omnibus July 2007
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Black Tea |
Speciality |
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Vending |
Standard tea bag |
String and tag |
Envelope |
Loose |
On the go |
String and tag |
Envelope |
| General Public |
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| Hospitality |
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| Premium Hospitality |
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- Pubs/Bars
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As more pubs are offering breakfast and afternoon tea, make sure your tea offering is right to attract a loyal customer base among pub-goers. Nearly 50% of tea-drinkers are willing to pay as much for tea out-of-home as for coffee*. By using a trusted, reputable tea range and perfecting your service, you can ensure customers enjoy a great-tasting cuppa, every time.
*Omnibus July 2007
| Black Tea |
Speciality |
| Vending |
Standard tea bag |
String and tag |
Envelope |
Loose |
On the go |
String and tag |
Envelope |
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