What does Rainforest Alliance certification mean?
The Rainforest Alliance is an international, non-profit environmental and sustainable development organisation. Its mission? To protect ecosystems and the people and wildlife that depend on them.
A winning relationship
As part of Unilever’s commitment to ethical sourcing of tea, we’ve joined forces with the Rainforest Alliance to promote sustainable farming practices across the tea industry globally, creating a better livelihood for producers and protecting the environment.
We have our own tea estate in Kericho, Kenya, which employs, looks after and provides free housing for 24,000 tea pickers and their dependents – it’s the first tea estate to become Rainforest Alliance Certified™.
After two years working with our friends at the Rainforest Alliance, we’re proud to say that by the end of 2010 all the tea leaves in our pyramid bags will be fully Rainforest Alliance certified. By choosing PG, Lipton or Scottish Blend tea, together we’re helping to protect the enviroment and ensure decent working conditions for our farmers, as well as providing access to education and decent living conditions for them and their families.
By serving Lipton or PG tips tea you may display the Rainforest Alliance Certified™ seal. In doing so, existing customers will keep coming to you and you’ll attract new customers who care about the planet.